1 DAY AGO • 3 MIN READ
This 1971 ad >>> Your Claude prompts
So I was digging through some old marketing ads last night... (Yeah, I'm fun at parties.) And I found this Ogilvy & Mather ad from 1971. "How to Launch New Products." It's packed with such good advice. Real fundamentals. Stuff like: → Don't launch without a real point of difference → Make sure your product name is memorable → Test your copy on "gossipers" to see if people will talk about it → Put the damn price in your ads All good, try and still applies today. But my favorite part is this...
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