When your own content bores you, try this
I just turned a 10,000-word methodology document into something people actually WANT to interact with. In 25 minutes. And my brain is still processing what just happened. Here's the thing...I had this massive document explaining the EXTRACT Method™. Dense. Academic. Full of cognitive science research. The kind of thing that makes most people's eyes glaze over. (You know the type. Important content that nobody finishes reading.) So I asked Claude: "Can we make this... fun?" Not just "engaging." Not just "interactive." Actually fun. Like choose-to-explore-it-on-a-Saturday fun. 25 minutes later, I had:• An expertise blindness test that shows you exactly what you can't see about your own skills [See the full interactive experience here ] I sent it to a colleague to get feedback. He said: "That's not just a landing page, that's a whole experience." They were right. This isn't just eye candy. It's a legitimate teaching tool that: • Creates genuine "aha moments" through interaction People aren't just consuming it. They're experiencing it. Having actual breakthroughs about their own expertise. How I Built It (High Level)Step 1: Fed Claude the source document Step 2: Asked for interactive ideas Step 3: Refined through conversation Step 4: 25 minutes later Claude understood both the content AND how people learn. It automatically created: • Progressive disclosure (information revealed through interaction) But Here's Where It Gets REALLY Interesting...These interactive artifacts aren't just for show. They're perfect for: • Lead magnets that actually get used Imagine turning YOUR expertise into interactive tools like: • Diagnostic assessments that qualify leads (The stuff that usually lives in your head, now scaling without you) This Thursday, I'm Going DeeperI'm hosting a free workshop where I'll show you how to: • Extract 4 client-ready assets from your existing expertise in 20 minutes "Create Your Expert Toolkit: 4 Client-Ready Assets in 20 Min" We'll use the same extraction process that revealed those hidden patterns in the interactive experience... But apply it to YOUR expertise. You'll walk away with:• Assessment templates you can use with clients tomorrow Plus... I'm sharing the exact prompts I use to build these artifacts. (Yep, the same ones that created that fingerprint generator) The Bottom LineEvery consultant has 20-50 frameworks hiding in their head. Most will never see the light of day. But with Claude's artifact capabilities + systematic extraction? You can turn that invisible expertise into interactive assets that: • Demonstrate value before you even speak Come Thursday and I'll show you exactly how. Stay Curious, P.S. That interactive experience you just explored? Built in 25 minutes. No coding. Just conversation. Imagine what you could create for YOUR expertise. [Join Thursday's workshop] P.P.S. Can't make it live? Register anyway and I'll send the recording. But live participants get to extract their assets in real-time with my guidance. There's something special about doing this together. Check out my SubStack to become... |